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Digital Media Marketing

Learn how to develop a digital media marketing strategy, schedule content, drive engagement and measure the results of a social media campaign.

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Amount : 22,000 Pkr

Module 1: Introduction to Digital Media Marketing

  • Understanding Digital Marketing Trends
  • Importance of Digital Marketing in Today’s World

Module 2: Social Media Marketing (SMM) Fundamentals

  • Introduction to Social Media Platforms
  • Creating Effective Social Media Strategies

Module 3: Social Media Management

  • Content Planning and Scheduling
  • Community Engagement and Management

Module 4: Google Ads Fundamentals

  • Introduction to Google Ads
  • Keyword Research and Ad Creation

Module 5: Facebook Ads Mastery

  • Understanding Facebook Advertising
  • Targeting Strategies and Ad Optimization

Module 6: Instagram Ads Strategies

  • Leveraging Instagram for Business Growth
  • Creating Compelling Instagram Ad Campaigns

Module 7: Graphic Designing with Canva

  • Introduction to Canva
  • Design Principles for Digital Marketing

Module 8: Content Creation Strategies

  • Developing Engaging Content for Digital Platforms
  • Content Curation and Storytelling Techniques

Module 9: Search Engine Optimization (SEO) for Social Media

  • Optimizing Social Media Profiles for Search Engines
  • Understanding Social SEO Tactics

Module 10: Social Media Automation and Scheduling

  • Tools and Techniques for Automation
  • Creating an Effective Posting Schedule

Module 11: Freelancing in Digital Marketing

  • Introduction to Freelancing Platforms
  • Building a Freelance Digital Marketing Career

Module 12: Digital Products and Monetization

  • Introduction to Digital Products
  • Strategies for selling Digital Products

Module 13: Client Acquisition through Social Media

  • Building a Clientele Base via Social Channels
  • Effective Communication and Pitching Techniques

Module 14: E-commerce Strategies

  • Setting Up an E-commerce Business
  • Digital Marketing Tactics for E-commerce Success

Module 15: Advanced Topics: Beyond the Basics

  • Advanced Analytics and Tracking
  • Emerging Trends in Digital Marketing